Advertising

 
Topic of our tutorial will be advertising. We will try to make a billboard with an ad of some product. So the way I decided to do this is to paint the whole billboard from scratch. Of course this is not the only way to advertise your product but we have PS tutorials going on here, so I think that explains the thing. So just imagine that this picture will have the dimensions: 6x3m, it's pretty big.

advertising

So let's chose the topic first. I actually found out the product specifications while doing it already. I would like to make an advertising of a tea that really gives you energy while drinking). Well, I like it this way).

First create a document.

advertising

Then for obvious reasons I would like to create some brushes there. Of course you can download sets of brushes, but it will give you a great pain in the head to sort them, and moreover I think that it is better to have the brushes only which you use. For example I have modified and still doing this my private painting set for about several months.

So the first of my bushes will be the mere circle and the second will be the circle with the pattern inside.

advertising



advertising



advertising



advertising



advertising

Here
  
we are. Will be back with brushes is some minutes and no lets form a background.

I will use stripes gradient the Photoshop offers by default.

advertising

Some color and gamma adjustments:

advertising



advertising

To cover the white areas I've made a copy of my key layer, made it a little bit bigger, choose the right position and applied a small amount of Gaussian blur.

advertising

Now, using our brushes, create some strokes. This will be our middle ground elements. Apply a small amount of blur.

advertising



advertising



advertising

The only foreground element will be a big glowing circle. As for the advertising this circle symbolizes some kind of target.

advertising



advertising



advertising

   


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